The Coworking Conference hosted a number of global partners and key thought leaders from across the continent to discuss the future of collaboration and remote work.
Hosted by the Venia Business Hub in Lagos, Nigeria, the target audience was beyond borders and giving the event a vibrant representation that reflected the quality of work often resultant of creative collaboration had to be a conscious responsibility.
The Coworking Conference is a global event that holds in major cities all over the world from London, Dublin and New York to Cape Town, Penang and Melbourne. The ship docked in Nigeria for the first time and Lagos had a responsibility to communicate with a language (this time, visual) of excellence that would be expected of that class of an event.
In line with our global mission to create deep and lasting experiences with brand identity and visual communication, we were eager to take up the responsibility to do the magic.
Having worked with Venia Group, the parent company on a number of projects from other events to business brand identities, we had a ‘built-in’ understanding of their brand perspective, expectations and most importantly, audience.
“The opportunities that lie in the value-chain of Coworking in Nigeria as a nascent industry is unprecedented.This conference presents the right avenue for players, investors, entrepreneurs and other stakeholders to explore the endless possibilities of the sector” — Kola Oyeneyin, Convener, CWC 2017
We set out to create something that transcended borders and connects with the global culture of work collaboration.
“When I saw the Coworking Conference logo, I was like — this has to be one of the best Nigerian logo designs ever” - @MrSunesis
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